Anticipatory electronic track. Fade In. Moody beats, fat synths and a repetitive melodic synth motif emerge fully formed. An insistent 4/4 beat underpins 90s-style samples and electronic flourishes. Determined, serious, yet upbeat, would suit a half sophisticated, half cheesy advert for a functional product, think chrome and flashes of steel, shiny and indestructible. Would also suit Film/TV scenes of anticipation and action.
Gentle acoustic guitar track. Softly strummed acoustic guitar plays an ascending riff. Low key drums shuffle along, electric guitar adds subtle high-pitched highlights. Natural, laid back and chilled, a warm country-style track to suit bright, pastoral TV/Film scenes or uplifting advertising.
Sparkling electronica. Glassy synth intro, expanding crystals of synthesised sound, glittering in the light. Soft steady beat under delicate arpeggiated synths, fast rainbow synth notes flit by above a rising sustained synth string section. Calm descends. Bubbling synths and flute-like electronics join gentle, clear electric guitar, building anticipation. Magical, delicate and drenched in muted pastel colours, a prismatic unfolding of synthesised sounds imitating nature. Perfect accompaniment and contrast to a documentary about the natural world, science and nature combine in a fantastical future.
Summery electronic track. Fat, warm, wobbly synth chords introduce a cute helium synth melodic motifs. The chunky beat drop, synth melody is doubled, fuller synths join. Twinkly harp-like break followed by scratchy synth, Skrillex-style D’n’B rhythms and high pitched synths. Modern, futuristic and utopian, positive, saccharine synthpop for fresh youthful adverts or fun Factual/Entertainment TV.
Rock ‘n’ roll track. Spaced out electric guitar chords, rough and ready. Solid guitar riff with hefty bass and steady drums. Quiet guitar and keys break before busting back to the original groove. Determined, no nonsense, right on, a traditional down-home country rock stomper, like Guns n Roses lite, perfect for American-themed TV/Docs or rockin’ food adverts for all-American cookin’.
Vintage rock ‘n’ roll track. Drum intro, laid back sparse funk guitar, 60s-style keys. Female vocal chorus enters, singing subtle, dreamy ‘aaahs’. Strings enter over funky guitar, walking bass guitar and retro keyboards. A 1960s-esque psychedelic keyboard and string section before a rock ‘n’ roll guitar solo. Cool, laid back, upbeat and retro. Brings to mind ’60s London, as well as ’90s Britpop, groovy young folks swanning around swinging London. Perfect for an easy-going, fun advert or background music for a retro TV/Film sequence.
Jazz-pop instrumental. Drum roll, Rhodes piano intro, then a punchy brass riff. Steady drum and keyboard groove before the riff returns. Trumpet solo. Laid back, upbeat and positive, like a slightly cheesy theme tune to a jolly American sitcom.
Imagine Beverly Hill’s Cop mixed with a bit of “It was acceptable in the 80s” and this is what you get. Unashamedly bold drums joined by rhythmic synth stabs and bass, then for me it really comes into it’s own around one minute in, when you realise that with the introduction of electric guitar that we are actually pretty funky up in here. Elements of fast cut establishing sequences, 80s montage scenes, dance scenes, retro stuff, and some sort of comedy scene where everyone is running around a big house without everyone knowing.
Funky guitar instrumental. Wocka wocka guitar, funky slap bass and 90s keys, with retro samples and electronic effects. Woozy, laid back and upbeat, the 70s as imagined in the 90s, a stoner on a spacehopper. Fun slacker music for easy going adverts or 90s throwback TV.
Atmospheric build with piano and orchestral strings. Sustained strings build anticipation, joined by a repeated piano phrase ringing out hopefully. Slow build to include prominent string swells and bubbling, dynamic electronics. Hopeful, inspiring and positive, like a more chilled Chariots of Fire, epic but without the climax. Would suit a decisive TV/Film moment or a slow-moving, heart-warming advert.